Events like InspireEast are invaluable for the next generation of Salesforce talent, and here’s why…

Nicola Lloyd is Head of Event Marketing at Mason Frank International, and has provided the following insight into how InspireEast offers the perfect opportunity for new and developing Salesforce talent to hone their understanding of the technology.

With over 30 sessions and demonstrations packed into the one-day event, InspireEast showcases Salesforce experts from all across the ecosystem, with a diverse range of backgrounds and industry expertise.

Mason Frank International is delighted to be a Gold Sponsor of InspireEast, which is shaping up to be one of the highlights of the Salesforce social calendar.

There may not be a better opportunity for those new to Salesforce to get a taste of what it’s like to work with the world’s #1 CRM product, and how to unlock the platform’s potential with virtually no coding experience.

The demand for Salesforce talent

As a specialist Salesforce recruiter with over 70,000 personally qualified candidates in our database, we’ve experienced the growing demand for Salesforce talent in organisations around the world. While the technology was once embraced primarily for Sales Cloud and the way this enriched sales-driven businesses, the emergence of Service Cloud and Marketing Cloud has established Salesforce as a legitimate technology heavyweight, and a one-stop shop for cloud-based business solutions.

Salesforce estimates that the platform’s growth will result in the creation of 3.3 million new jobs in the next five years, and while this provides ample opportunity for young tech professionals, they may struggle to enter the Salesforce ecosystem without the right encouragement and direction.

Events like InspireEast offer that all-important bridge into Salesforce for those looking for a focus technology. The volume of helpful and informative sessions, coupled with the diversity of guest speakers, makes InspireEast invaluable for the next generation of Salesforce talent, whether they are young IT professionals fresh out of university, end users who are impressed with the technology and want a piece of the action, or even those looking to make a complete career change.

We’ve found that community-led events such as this produce a brilliant learning atmosphere—volunteers usually have a wealth of knowledge to share, and can offer a user-centric insight into the technology that is difficult to find anywhere else.

Our event highlights for new and developing Salesforce talent

InspireEast has pushed the boat out with its guest speakers. The following sessions would be perfect for those looking to gain a richer understanding of the Salesforce platform and how their career can progress through its many roles and products.

Help! I’m New to This – Which Way Can I Go?
We attended Salesforce World Tour London earlier this year and found ourselves tearing up at Gemma Emmett’s Trailblazer video. She is the perfect example of what someone can achieve in their Salesforce journey, and we’re looking forward to her exploration of the different job types within Salesforce, with the help of some mystery guests…

From Law Degree to SFDC Admin – What I Wish I Could Tell New Admins
Thomas Joy is a graduate of Law, but traded his barrister’s wig in for a developer edition when he discovered the potential of Salesforce. Despite the range of complex projects he’s worked on, Thomas has no technical background whatsoever—it’s a testament to the accessibility of Salesforce as a technology. In this session, he will detail his route into Salesforce and offer advice to those approaching the ecosystem from a non-technical background.

Why Should I Break Up With My Spreadsheets?
Despite the prominence of modern CRM technology, you would be surprised how many businesses are still hanging on to Microsoft Excel for record keeping. Many Salesforce implementations centre on importing data from spreadsheets into the new CRM system and, as a Salesforce Administrator, this is something you could be directly involved with. Here, Charlotte Ashton takes us through how businesses can enter the 21st century without exhausting their time or budget.

Trading Silicon Valley for Murray Edwards

Dreamforce, Salesforce’s biggest event of the year, is held annually in San Francisco, CA. While the scale and glamour of Dreamforce cannot be exaggerated, InspireEast actually features some of the more notable speakers from Dreamforce this year.

They will be showcasing the information they shared at Dreamforce as well as reporting back what happened at the four-day convention.

What’s more, you’ll be experiencing it in beautiful Cambridge, home to one of the world’s oldest and most prestigious universities, as well as breathtaking architecture and canals. It’s as much of a holiday as it is an educational experience!

Attending InspireEast this year could prove to be a vital move in your Salesforce career. Mason Frank has strong relationships with some of the largest and most reputable organisations in the Salesforce ecosystem, and we look forward to speaking to you about how we can help land your next role in this expansive and ever-growing technology.